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Jaguar Land Rover

Expanding the Story of Range Rover

Writing, Editing, Graphic design

Expanding the Story of Range Rover

For two consecutive years, Disegno Works has shaped Jaguar Land Rover's Range Rover presence at Milan Design Week, leading graphic design and editorial development for a series of limited-edition newspapers distributed across the city during one of design's biggest annual gatherings.

Each edition runs from concept through to print, built around conversations with some of the most distinctive names working in design today - among them Lina Ghotmeh, Jay Osgerby, Nifemi Marcus-Bello, Formafantasma and Samuel Ross - brought together to expand the story of Range Rover beyond the product itself.

Disegno Works edited and proofread every word of copy, then oversaw its translation into Italian for the Milan audience, ensuring the tone and meaning held across languages as tightly as the layout held across pages.

Two years running, the result has been a newspaper that reads less like brand collateral and more like a genuine record of the ideas shaping contemporary design - a format Range Rover and Disegno Works continue to build on each Design Week.